18 October 2013

Burberry Brit Rhythm: 'White Lies' at Village Underground

Three gigs, three cities, three nights - Burberry celebrates Brit Rhythm in Londo_001

Following the launch of Burberry Brit Rhythm, which I wrote about last month, the British power house presented the first of their 'Three Gigs, Three Cities, Three Nights' series celebrating the fragrance with three live gigs around the world.
The first took place on Wednesday at Village Underground in London, where White Lies performed a brilliant set of 9 songs in the coolest concert venue in Shoreditch. I had really been looking forward to it not only because I had heard great things of White Lies' live performances but because I very much needed a mid-week break.
Amongst the very cool-yet-chilled crowd mostly outfitted in black leather as if we all had got a memo were George Barnett, who as face of the fragrance was wearing a Burberry biker jacket (the one from my dreams!) and Suki Waterhouse, also featured in the campaign. Models, musicians, editors and socialites all mingled and enjoyed the great performance – backed up by an awesome lighting design and followed by an incredible DJ set by Gary Powell, who had us shaking it for way past our bedtime on a school night.
The gig culminated with a Brit Rhythm-shaped confetti rain, which turned the crowd into excited kids and spread the new scent (I was wearing it anyway) across the room.
A big thank you to Burberry for letting me be a part of such a fun and unique experience! Click here to see more of my videos from the night on the Fashion, Frankly Vimeo page.

Three gigs, three cities, three nights - Burberry celebrates Brit Rhythm in Londo_007
Fashion, Frankly & Courtesy of Burberry

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